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Blurb writing is not scientific, different copywriters take very different approaches to how and what they write. And different writers will produce widely divergent blurbs while trying to achieve the same overall effect - i.e. convincing a bookshop customer to buy the book in their hands.
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thepenguinblog.typepad.com/the_penguin_blog/2007/02/pen...
thepenguinblog.typepad.com/the_penguin_blog/2007/02/penguin_writers.html
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The article on the other end of the link is a psychological study -- someone attracted to the link because of the words "technical communication" in the blurb would likely be disappointed. (The first rule of writing is: "Know your audience.")
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jerz.setonhill.edu/writing/e-text/blurbs.htm
jerz.setonhill.edu/writing/e-text/blurbs.htm
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Once again, Purple Blurb offers readings and presentations on digital writing by practitioners of digital writing. All events are at MIT in room 14E-310, Mondays at 6pm. All events are free and open to the public.
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nickm.com/post/2009/09/purple-blurb-digital-writing-fal...
nickm.com/post/2009/09/purple-blurb-digital-writing-fall-2009/
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The blurb is the short narrative on the back of a book which tells a reader what the book is about. This can sometimes be found inside the book cover if on a hardback book with a dust jacket. ... Home » Writing & Publishing » Writing Memoirs » Biography Writing » How to Write a Catchy Title and Blurb...
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biography-writing.suite101.com/article.cfm/how_to_write...
biography-writing.suite101.com/article.cfm/how_to_write_a_catchy_title_and_blurb
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I'm an obsessive reviser and find that the word constraints that blurb writing impose only intensify my impulse to repeatedly rewrite. After a couple hours, I came up with the following blurbs. We'll see if they appear this way on ebr.
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www.ericrasmussen.com/2005/12/blurb-writing.html
www.ericrasmussen.com/2005/12/blurb-writing.html
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In my editing and writing I aim to remember the audience, to respect what the reader already knows, and to remember what the goal of the writing is. ... This is a back cover blurb for a book with a strong, outspoken point of view.
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www.marktaylorgraphics.com/samples_written/writing01blu...
www.marktaylorgraphics.com/samples_written/writing01blurb.html
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Blurb Writing by : Stuck on your blurb? Can never quite do justice to your story? We can help. We will read your entire MS and construct a blurb of up to 250 words. ... Review Blurb Writing...
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www.lulu.com/content/1129327
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Press Release & Blurb Writing ... Exhibits at Book Shows; Google Alerts; Internet Radio Talk Shows; Press Releases and Blurb Writing; Public Appearances Made Simple ; Public Relations; Recommended Marketing Books; SEO (Search Engine Optimization) ; Social Media: Site setup and Posting; Tips On Getting Book Reviews ;
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www.strategicbookmarketing.com/services-pressreleases.h...
www.strategicbookmarketing.com/services-pressreleases.html
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Another memory blurb from that evening danced inside my head. Walking into the decorated gym. Flashing lights. Vitamin C playing on stage. A hundred kids revolving on the dance floor, the bright streamers, a hundred colours assaulting my eyes. ... Great Writing - Home...
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www.greatwriting.co.uk/content/view/12385/0/
www.greatwriting.co.uk/content/view/12385/0/
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