By defining inactive publics as groups with low involvement and low knowledge in an organization (or its products, services, candidates, or causes),
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linkinghub.elsevier.com/retrieve/pii/S0363811100000618
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Citation:; Struber, J. Considering physical inactivity in relation to obesity. The Internet Journal of Allied Health Sciences and Practice. January 2004. Volume 2 Number 1. Physical inactivity and obesity contribute enormously to the current burden of disease in Australia, as in all Western Countries.
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www.nova.edu/cwis/centers/hpd/allied-health/journal/art...
www.nova.edu/cwis/centers/hpd/allied-health/journal/articles/Vol2num1/struber_obesity.htm
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Defining inactivity as the absence of leisure time physical activity, a study from the Department of Medicine, Brigham and Women's Hospital, Boston, Mass.,
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www.lifeclinic.com/focus/blood/articleView.asp?MessageI...
www.lifeclinic.com/focus/blood/articleView.asp?MessageID=1571
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In this context, we are defining inactive recipients as those who have not opened AND clicked on a single email over a given period of time/number of emails...
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lyrishq.lyris.com/index.php/Email-Marketing/12-Tips-To-...
lyrishq.lyris.com/index.php/Email-Marketing/12-Tips-To-Re-Engage-Your-Inactive-Recipients.html
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Dormant suggests the quiescence or inactivity of that which sleeps but may be roused to action: a dormant volcano. Inert suggests the condition of dead matter, with no inherent power of motion or action; it may also mean unable to move, or heavy and hard to move: an inert mass;
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dictionary.reference.com/browse/inactivity
dictionary.reference.com/browse/inactivity
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The authors applied a dichotomous definition to physical activity, defining inactive as rarely or never exercising vigorously and active as vigorous...
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www.wellsphere.com/aging-senior-health-article/inactivi...
www.wellsphere.com/aging-senior-health-article/inactivity-increases-heart-failu/545115
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Poor lifestyle habits, such as unhealthy eating and physical inactivity, are major contributors to increased adult morbidity and mortality from chronic diseases. Over the past decade there has been an increase in sedentary lifestyle and obesity in children and adolescents, both in North America and worldwide.
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www.cps.ca/english/statements/HAL/HAL02-01.htm
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The strategy defining sleep based on inactivity also underestimated the longer bouts of sleep. This results from small arousal movements during sleep crossing the movement threshold defining inactivity, thereby terminating the predicted sleep bout.
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physiolgenomics.physiology.org/cgi/content/full/28/2/23...
physiolgenomics.physiology.org/cgi/content/full/28/2/232
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Canada's Physical Activity Guide to Healthy Active Living identifies the risks associated with physical inactivity as premature death, heart disease, obesity, high blood pressure, adult-onset diabetes, osteoporosis, stroke, depression, and colon cancer.
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www.coach.ca/getmoving/fact1_e.htm
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