“While older children and adults understand the inherent bias of advertising, younger children do not, and therefore tend to interpret commercial claims and appeals as accurate ... Furthermore, studies reviewed in the task force report show that these product preferences can affect children’s product purchase requests,
www.apa.org/releases/childrenads.html www.apa.org/releases/childrenads.html
TV-Y: suitable for all children; ... Children 6 years and under are unable to distinguish program content from commercials, especially if their favorite character is promoting the product. Even older kids may need to be reminded of the purpose of advertising.
kidshealth.org/parent/positive/family/tv_affects_child.... kidshealth.org/parent/positive/family/tv_affects_child.html
Does TV affect children's brain development?; With television programs—and even a cable channel—designed and marketed specifically for babies, whether kids under two years of age should be watching becomes an important question.
www.med.umich.edu/yourchild/topics/tv.htm www.med.umich.edu/yourchild/topics/tv.htm
"In 1997, the nation’s estimated 34 million children age 12 and under will have spent or influenced spending of a record $500 billion" (Horovitz 1997). There is obviously a great deal of interest in this subject, many books have been written, and many studies and reports done on the effects of TV advertising on children.
www.bgsu.edu/departments/tcom/faculty/ha/tcom103fall200... www.bgsu.edu/departments/tcom/faculty/ha/tcom103fall2003/gp14/
This paper examines the extent to which children are capable of recognizing advertising's intent, their use of cognitive defences, adolescent attitudes towards commercials and if certain parental styles are more synonymous with mediating the advertising's messages.
www.coursework4you.co.uk/P_M_129_How_does_TV_advertisin... www.coursework4you.co.uk/P_M_129_How_does_TV_advertising_affect_children.html
New rules regulating junk food adverts during programmes aimed at children aged 4 to 9 will come into force on April 1, but there are anomalies over what constitutes "good" or "bad" food which mean that cheese and porridge cannot be promoted during Bob the Builder but fast-food restaurants have free rein to...
www.timesonline.co.uk/tol/comment/article1430511.ece
Filling Their Minds With Death: TV Violence and Children ... Television, Diet and Advertising: Why Watching TV Makes You Fat. ... How Television Images Affect Children.
www.turnoffyourtv.com/ www.turnoffyourtv.com/
How Television Images Affect Children ... Otherwise, TV programs should be discussed within the family. Does the violence, sexual attitudes, stereotypes, and advertising methods shown on television benefit or hinder the way you want your child raised?
www.turnoffyourtv.com/healtheducation/children.html www.turnoffyourtv.com/healtheducation/children.html
Julia Barr Returning to 'All My Children' for 40th Anniversary ... Top Male Earner on TV Is Smart, Sarcastic and Spiteful, Is on a Reality Show and Made, Pretax, $75 Million from June 2008 to June 2009...
www.tvweek.com/ www.tvweek.com/
The great thing about children is that their memory banks are relatively empty so any message that goes in gets retained. ... Children are much easier to reach with advertising. They pick up on it fast and quite often we can exploit that relationship and get them pestering their parents.
www.casperbass.com/thoughts/archives/000417.html