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An aggressive, high-pressure sales practice or promotion, as in Used-car salesmen tend to give you a hard sell. This expression gave rise to the antonym soft sell, a low-key sales approach that relies on gentle persuasion.
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dictionary.reference.com/browse/hard+sell
dictionary.reference.com/browse/hard+sell
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And it concludes, after carrying out a survey among large companies, that sales staff should help buyers with IT purchases instead of concentrating on the hard sell. ... The report concluded: "The messages are clear. Stop selling to customers and prospects - move towards an approach based on helping them to buy.
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www.allbusiness.com/manufacturing/4090311-1.html
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"I love to buy, so I'm going to give every salesperson I know a copy of this book. Maybe they'll finally stop the old-school, hard-sell shtick that compels me (and everyone else) not to buy."
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www.allbusiness.com/services/business-services/4348200-...
www.allbusiness.com/services/business-services/4348200-1.html
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Findings – Stephen Brown reports on how marketers are constantly thinking of new ways to keep one step ahead of customers who have become wise to, ... Andrew and Jack Kaikati take a similar theme to Stephen Brown, chronicling the sometimes-bizarre methods marketers are ... Methods such as paying actors to go into trendy bars,
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www.emeraldinsight.com/10.1108/02580540510571683
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You can read the original "Are You Selling Your Cosmetic Services Too Hard?" ... This soft-sell approach is necessary if you wish to succeed in your online marketing endeavors. Such tactics should not only be applied to your Web copy, but rather in passive sales pitches that appear in the realms of social media marketing,
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www.fastcompany.com/blog/jeffrey-olchovy/demystifying-w...
www.fastcompany.com/blog/jeffrey-olchovy/demystifying-web/hard-sell-approach-out
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If you've ever considered a timeshare or vacation ownership property but were turned off by the hard sell approach and the lack of resort ammenities, Starwood Vacation Ownership in Hawaii has something new and exciting to offer you. ... I hate the hard sell approach. I walked past the kiosks at the Westin Maui many times...
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gohawaii.about.com/od/starwoodhotels/a/starwood_2004aa....
gohawaii.about.com/od/starwoodhotels/a/starwood_2004aa.htm
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The following is a basic script for an existing client that is moving off of using in-house staff to deliver the read for their radio commercials. The client is a car dealership on the North Shore of Boston (so VO should be appropriate to geography). ... This page contains the most important details of this project. P.O. BOX 1167,
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voice123.com/lv/3432734.html
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Sales Skills. Sales. Sales and Marketing. ... Course objectives The aim of this course is to enable delegates to forget the 'hard sell' approach, and to develop the skills required to achieve repeated success by improving their selling techniques.
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www.emagister.co.uk/advanced_selling_skills_courses-ec1...
www.emagister.co.uk/advanced_selling_skills_courses-ec170002794.htm
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Leicestershire, UK | Related Freelancers | £40 per hour | I am the managing director of an ethical telemarketing company. ... We may surprise you - we don't pay commission, we don't use a hard sell approach and we love what we do. We are not a call centre, and in fact, our conversion of appointment to sale is around 70%.
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www.people4business.com/similar-freelancers-248892-5.ht...
www.people4business.com/similar-freelancers-248892-5.htm
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