In humor studies, incongruity and superiority are traditionally regarded ..... humor. The above definitions make it easier to see some incongruities that ...
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poeticstoday.dukejournals.org/cgi/reprint/23/2/221.pdf
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ties in understanding the incongruities rather than lack of motivation. Furthermore, the 6-year-old children's difficulty in humor comprehension may ...
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www.jstor.org/stable/1128432
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incongruity-humor relationship. In other words, it is proposed that a key link between an ...... Process: the Concept of Incongruity," Humor, 5 (1), 45-68. ...
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www.jstor.org/stable/4189138
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Humor is one of the most commonly employed communication strategies in advertising. Researchers estimate that between 11% and 24% of television ads in ... In addition , more than two-thirds of these ads featured either reality-based or fantasy-based incongruities, with the former rated as more humorous than the latter.
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www.allbusiness.com/marketing-advertising/advertising/6...
www.allbusiness.com/marketing-advertising/advertising/685699-1.html
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In their studies, two factors that differ regarding structural characteristics consistently emerged: humor appreciation of incongruity-resolution and of ...
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linkinghub.elsevier.com/retrieve/pii/S0028393208004326
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Abstract In humor studies, incongruity and superiority are traditionally regarded as two independent concepts. Taken separately, each concept both under- ...
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muse.jhu.edu/journals/poetics_today/v023/23.2vandaele.h...
muse.jhu.edu/journals/poetics_today/v023/23.2vandaele.html
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Veatch's Theory of Humor ... Thomas Veatch's Theory of Humor states that in order for something to be perceived as humorous, there are three elements that need to be present: ... Tom Veatch defines humor by saying, "humor occurs when it seems that things are normal while at the same time something seems wrong."
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library.thinkquest.org/25500/humor/incongruity.htm
library.thinkquest.org/25500/humor/incongruity.htm
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John Morreall: I think that the most reasonable overall approach is to think of humor as a kind of play in which we enjoy incongruities, that is enjoy experiences that violate our ordinary mental sets and expectations.
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www.ejop.org/archives/2006/02/humor_an_antido_1.html
www.ejop.org/archives/2006/02/humor_an_antido_1.html
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Deckers, Lambert, and Robert Thayr Buttram. "Humor as a Response to Incongruities within or between Schemata." Humor: International Journal of Humor Research 3.1 (1990): 53-64. ... Ferro-Luzzi, Gabriella Eichinger. "On Unnecessary Incongruities." HUMOR: International Journal of Humor Research 10.1 (1997): 117-120.
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www.redes.de/humor/theory.htm
www.redes.de/humor/theory.htm
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