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Young children are not able to distinguish between commercials and TV programs. ... Now the opposite is true, children are the focal point for intense advertising pressure seeking to influence billions of dollars of family spending. Advertisers are aware that children influence the purchase of not just kid's products anymore,
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www.mediafamily.org/facts/facts_childadv.shtml
www.mediafamily.org/facts/facts_childadv.shtml
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Nevertheless, $1 billion a year in spent on ads and commercials directed at children." ... Anup Shah, Corporate Influence on Children, Global Issues, Updated: June 02, 2001...
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www.globalissues.org/article/56/corporate-influence-on-...
www.globalissues.org/article/56/corporate-influence-on-children
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Parenting - Encouraging Creativity in Young Children ... INFLUENCE OF COMMERCIALS - Children who are exposed to the false values through commercials are being exposed to an unnecessary and often harmful view of the materialistic world.
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www.preksmarties.com/connection/tv.htm
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They go on to explain that empirical work on the subject indicates that the influence of television advertisements on children takes place through creating brand preferences. Both Aitkin (1977) and Resnik and Stern (1977) have found ... the message strategies or tactics which advertisers use to influence children;
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www.aber.ac.uk/media/Students/lmg9310.html
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Evaluating the influence of television commercials on children's and adolescents' choice of food;; Roya Kelishadi, Mahin Hashemipour, Hamidreza Ruhafza, Masoumeh Sadeghi; Introduction ; Rapid lifestyle changes in recent years have led to changes in food habits and physical activity of all family members.
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ihhp.mui.ac.ir/ihhp/display.aspx?id=1410
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Television viewing is a major activity and influence on children and adolescents. Children in the United States watch an average of three to four hours of television a day. By the time of high school graduation, they will have spent more time watching television than they have in the classroom.
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www.aacap.org/publications/factsfam/tv.htm
www.aacap.org/publications/factsfam/tv.htm
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Food commercials aimed at children greatly influence what they choose to eat. That's the word from a new study by a group of scientists with the . Michael McGinnis says advertising sways children in several ways.
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quickstart.clari.net/voa/art/fr/2005-12-12-voa51.html
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Of course some commercials are intrinsically more interesting than the others and this will influence the extent to which children want to watch a particular commercial.
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www.wisedude.com/expert_advice/advertisements.htm
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TV commercials targetting children; By Tang Min (China Daily); Updated: 2004-05-13 22:34 ... One fact not to be neglected is that Chinese children are exerting greater influence on their parents' choices of commodities, he said.
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www.chinadaily.com.cn/english/doc/2004-05/13/content_33...
www.chinadaily.com.cn/english/doc/2004-05/13/content_330518.htm
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