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Target marketing tailors a marketing mix for one or more segments identified by market segmentation. Target marketing contrasts with mass marketing, which offers a single product to the entire market. ... Product specialization- the firm specializes in a particular product and tailors it to different market segments.
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www.netmba.com/marketing/market/target/
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The existence of within-product specialization is an important consideration for understanding the impact of globalization on firms and workers, the evolution of total factor productivity, and the likelihood of long-run income convergence.
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ideas.repec.org/a/tpr/qjecon/v119y2004i2p646-677.html
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Leonardo Becchetti & Giovanni Trovato, 2005. "The Determinants of Child Labour: The Role of Primary Product Specialization," LABOUR, CEIS, Fondazione Giacomo Brodolini and Blackwell Publishing Ltd, vol. 19(2), pages 237-271, 06. [Downloadable!] (restricted)
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ideas.repec.org/p/rtv/ceisrp/59.html
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ACROSS-PRODUCT VERSUS WITHIN-PRODUCT; SPECIALIZATION IN INTERNATIONAL TRADE∗; Peter K. Schott†; Yale School of Management & NBER; October 2, ... Product Specialization in International Trade 2; I Introduction; The unit values of U.S. manufacturing imports vary widely even within finely detailed product categories.
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www.som.yale.edu/Faculty/pks4/files/research/papers/aps...
www.som.yale.edu/Faculty/pks4/files/research/papers/aps_210.pdf
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With the increased product specialization and globalization, shipping industry has experienced a steady growth during the past decades. At the same time, ocean carriers compete to offer better service at cheaper price.
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www.tliap.nus.edu/tliap/Project_SCG/docs/Projects/IRP.p...
www.tliap.nus.edu/tliap/Project_SCG/docs/Projects/IRP.pdf
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By Cong Si Pham; Abstract: In an influential paper, Schott [Schott. Peter K. (2004). "Across-product versus within-product specialization in ... Peter K. (2004). "Across-product versus within-product specialization in international trade." Quarterly Journal of Economics, 119 (2): 647-678] makes two empirical observations about...
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econpapers.repec.org/article/eeeinecon/v_3A75_3Ay_3A200...
econpapers.repec.org/article/eeeinecon/v_3A75_3Ay_3A2008_3Ai_3A1_3Ap_3A214-218.htm
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Thomas Aronsson (), Lars Persson () and Tomas Sjögren () ; Additional contact information; ... Abstract: This paper characterizes income and commodity taxation as the outcome of a noncooperative Nash game in a two-country economy where one of the countries produces an environmentally clean good, ... Among the results,
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econpapers.repec.org/paper/hhsumnees/0653.htm
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It is shown that component specialization raises wages in both the importing and exporting country. It also raises industry output and employment in both countries. This finding is at odds with the predictions of critics of NAFTA.
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No 653: Environmental Policy and Product Specialization ... Umeå Economic Studies, Department of Economics, Umeå University ... Among the results, it is shown that the commodity tax on the dirty good implemented by each country does not contain any term that directly serves to correct for the external effect.
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swopec.hhs.se/umnees/abs/umnees0653.htm
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