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Latest word on teens' buying clout; Which media most shape their brand preferences; ... In a given week, more than half of the teens have some say over which brands the family buys, particularly among staple items like shampoo, deodorant and soft drinks. "With the growth of the dual-income family, this demo is going to...
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www.medialifemagazine.com/news2001/apr01/apr16/4_thurs/...
www.medialifemagazine.com/news2001/apr01/apr16/4_thurs/news3thursday.html
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I'm not going to devote lots of descriptions on each magazine, but here's a blanket thought - trendy popular teens know what is always in style. Collect teen magazines and read each one cover to cover. Notice how the teen with the most knowledge on what's in is the one everyone think is most popular. ... See buying options...
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www.amazon.com/gp/richpub/syltguides/fullview/Z880RN5OA...
www.amazon.com/gp/richpub/syltguides/fullview/Z880RN5OABR7
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But then, trashing its own claims is just part of the campaign for OK soda, a bubbly, mildly fruity drink for teenagers and young adults that Coke hopes ...
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www.time.com/time/magazine/article/0,9171,1101940530-16...
www.time.com/time/magazine/article/0,9171,1101940530-164486,00.html
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Declines were seen at all levels except the top 10th percentile of students -- the teens who presumably make up a good share of the book-buying public. ... Teens buying books at fastest rate in decades; New 'golden age of young adult literature' declared...
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seattlepi.nwsource.com/books/306531_teenlit08.html?sour...
seattlepi.nwsource.com/books/306531_teenlit08.html?source=mypi
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(Mothers are still much more involved than fathers in buying for their families.) Teens see themselves as influential over the purchase and brand choice of many consumable products.
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www.ecrm-epps.com/Expose/V3_3/V3_3_A8.asp
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In a direct challenge to the conventional wisdom (spotted via TechDirt and O’Reilly) the SeattlePI declares that we are now in a “golden age” of reading and literature for teens. What? Yes, apparently teens are buying and presumably reading books at higher rates than in many many decades:
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gesterling.wordpress.com/2007/03/12/the-world-is-compli...
gesterling.wordpress.com/2007/03/12/the-world-is-complicated-teens-buying-more-books/
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The Seattle Post-Intelligencer's Celia Goodnow checks in on one of the happier publishing trends, where teens are buying books in numbers not seen in decades. "Kids are buying books in quantities we've never seen before," said Booklist magazine critic Michael Cart, a leading authority on young adult literature.
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www.mediabistro.com/galleycat/trends/teens_buying_books...
www.mediabistro.com/galleycat/trends/teens_buying_books_more_than_ever_54563.asp
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What do teens want? Tech, tech and more tech. ... That was the main theme of the "What Teens Want" conference in Manhattan last month, as advertisers sought insights into a tech-savvy and globally connected generation that is remaking the image of the typical consumer.
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www.smh.com.au/news/technology/what-teens-want/2008/07/...
www.smh.com.au/news/technology/what-teens-want/2008/07/05/1214951103999.html
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guide for teens shopping for auto insurance ... Teens Shopping for Auto Insurance ... Graduated Driver Licensing law requires teens to log 50 hours with an experienced driver, but taking a formal drivers training course will likely save on insurance. Many companies offer up to a 10% discount.
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www.rmiia.org/Auto/Teens/Buying_Auto_Insurance.htm
www.rmiia.org/Auto/Teens/Buying_Auto_Insurance.htm
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